Amazon review wonderment

We did laugh; we did, for about ten minutes after reading a wonderful article from the Guardian online, regarding spoof reviews on Amazon.
Apparently people are reviewing things such as meths, pictures of Paul Ross, and tin foil (as seen on feline here) and giving five stars, thus propelling the normally unregarded products high on to wish lists . . . have a look if you have a mo. Google Paul Ross Amazon for example.